3 Things You Need in Every Social Media Post

When creating a post for social media or a blog you need to remember the three basic things you want your post to do: Arouse Interest Create Desire Motivate Action This is basic Marketing 101 stuff. I am probably as guilty as some … [Read more...]

Where should you be placing your marketing dollars?

Story after story appearing lately regarding traditional media shows notable declines in numbers and thus effectiveness.  Seems the observations and predictions noted the Bob Garfield’s book, “The Chaos Scenario” is reality.  Duh!  … [Read more...]